NIVRAMS is not a brand you buy from. It’s a world you step into. The voice they couldn’t silence.

Win

🏆 $10,000 MASTER OF THE GAME CHALLENGE

Enter your email to receive Clue #1 and the Official Rules instantly.

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🔘 SEND ME CLUE #1

HOW TO PLAY

  1. Read Sweet Prince of the Ghetto Parts 1 & 2.
  2. Solve the mystery: Who is blackmailing Rory?
  3. Submit your answer for a chance to win.

Grand Prize

💰 $10,000 Cash

Milestone Prize

🚗 Bentley Driving Experience Weekend in Miami

Official Contest Rules

Pain became discipline.
Discipline became power. Power became purpose.
Book signing event
  • Book signing event
Book signing event

Book signing event
$0.00
$0.00

First Edition – Limited Release

The first 500 pieces. No restocks. No repeats.
This is where the story begins.

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This brand wasn’t created in comfort.
It was built through discipline, time, and transformation.

23 years changed everything.
Now every piece represents the journey from where I was…
to where I stand today.

This is not fashion.
This is From Prison to Power.

Shop now

More Than Clothing

Sportwear's

Sportwear's

Sportwear's
$20.00
$20.00

Every brand has a story. This one survived one.

I lost 23 years of my life to the system.
Not excuses. Not blame. Just truth.

This brand was built from pain, discipline, and the decision to never go back—mentally or physically.

The evolution of RUN 23 is already in motion.
New designs. New energy. Same story.

RUN 23 Signature Cap – First Edition
  • RUN 23 Signature Cap – First Edition
RUN 23 Signature Cap – First Edition

RUN 23 Signature Cap – First Edition
$20.00
$20.00